Privacy Policy
Last updated: 02/12/2025
This Privacy Policy explains how SUNDARA (“we”, “us”, “our”) collects, uses and protects the personal information you share with us when you visit www.bysundara.com or purchase from our store.
By using our website, you agree to the practices outlined below. We may make updates to this Privacy Policy from time to time.
1. Who we are
SUNDARA is operated by bysundaraltd (aka. rasaliving Limited), a company registered in England & Wales.
Registered office: 86-90 Paul St, London, EC2A 4NE
Primary contact: hello@bysundara.com
For data protection purposes, we are the data controller of your personal information.
2. The information we collect
We collect information in two ways: information you give us directly, and information collected automatically when you browse our site.
Information you provide:
• Name and contact details (email, address, phone number if provided)
• Order details and purchase history
• Delivery and billing information
• Customer service messages
• Email newsletter sign-ups
• Account information (if you create an account)
We do not store your full payment details; these are handled securely by our payment partners via Shopify.
Information collected automatically:
• IP address and general location
• Device type, browser type and version
• Pages viewed, time spent on the site and referring links
• Cookies and similar technologies used by Shopify to operate the site, improve performance and support checkout
3. How we use your information
We use your information to:
• process, fulfil and deliver your orders
• communicate with you about your purchases
• respond to customer enquiries
• send marketing updates if you have opted in
• analyse and improve our website and services
• prevent fraud and ensure website security
• meet legal, regulatory and tax obligations
We will never sell your personal information.
4. Our legal basis for using your data
Under UK GDPR and EU GDPR, we rely on the following legal grounds:
Contractual necessity: to process your orders and provide customer support
Legitimate interests: to improve our website, prevent fraud and operate our business
Consent: for marketing emails and cookie preferences
Legal obligation: for tax, accounting and regulatory requirements
5. Payments
Payments are processed securely through third-party providers such as Shopify Payments, PayPal, Apple Pay or Google Pay.
Your full card details are never visible to us or stored on our servers.
6. Sharing your information
We only share your data with trusted service providers who help us run our business, including:
• Shopify (website hosting and ecommerce platform)
• Payment processors
• Delivery and logistics partners
• Email and marketing platforms
• IT, analytics and security providers
Each provider is required to handle your information safely and only for the purposes we instruct.
We do not sell or rent data to external parties.
7. Cookies
Cookies help our website function properly and allow us to understand how customers use the site.
We use cookies for:
• essential website operations
• checkout and payment functionality
• analytics and performance
• remembering your preferences
You can adjust your cookie settings through your browser or device at any time.
8. Marketing communications
You will only receive marketing emails from us if you actively choose to subscribe.
You can unsubscribe at any time by:
• clicking “unsubscribe” in any email, or
• contacting us at hello@bysundara.com
9. Your rights
Depending on where you live (UK, EU, or North America), you may have the right to:
• access the personal information we hold about you
• request corrections to inaccurate information
• request deletion of your data
• restrict or object to certain uses of your data
• receive a copy of your data in a portable format
• withdraw consent for marketing or cookies at any time
To exercise any of these rights, email hello@bysundara.com. We may request proof of identity before responding.
10. How long we keep your information
We keep your information only for as long as necessary, including:
• order and transaction records (kept for legal and tax reasons)
• customer service records
• marketing preferences (until you unsubscribe)
When information is no longer needed, we delete or anonymise it securely.
11. International transfers
Because we use Shopify and other global service providers, your data may be transferred outside the UK and European Economic Area, including to the United States and Canada.
Where this occurs, we ensure that appropriate safeguards are in place (such as Standard Contractual Clauses or equivalent protections).
12. How we protect your information
We take security seriously and use technical and organisational measures to protect your personal data.
However, no online system is ever completely secure, and we cannot guarantee absolute security.
13. Links to other websites
Our site may contain links to third-party websites or social media pages. We are not responsible for how those sites collect or use your information.